Welcome to the world of KIDYWOLF

Who is behind all this ?

Gary and Nicolas, two Belgian dads, founded KIDYWOLF in 2019, inspired by their children, to create clever, high-quality educational toys.

Welcome to the world of KIDYWOLF

Our history

It all began in 2019, when two Belgian dads, Gary and Nicolas, joined forces with a common goal: to shake up the toy industry. The desire to create an original project together kept coming back.

The birth of their respective children was the trigger they needed. As fathers, they felt a deep desire to contribute to the development and happiness of their own children, as well as all the children of the world. Their dream was to create toys that would not only entertain, but inspire and stimulate young minds.

Their story is that of two dads who embarked on this adventure, driven by the desire to create toys that awaken the imagination, enrich learning and create precious memories.

The birth of KIDYWOLF

The birth of KIDYWOLF

We wanted to create a range of fun, gender-neutral toys, fuelled by educational thinking, that would stimulate interaction between the generations while retaining a timeless, elegant design.

Gary co-founder of KIDYWOLF
A 100% dream brand in Belgium

Our mission

We think, design and create clever, high-quality toys to help all children grow up having fun.

KIDY

KIDY is about young children, reflecting the very essence of childhood: curiosity, innocence and the desire to discover the world around them. KIDY also symbolises the idea of harmonious development, where every child can explore their abilities and passions without limits.

WOLF

The KIDYWOLF wolf accompanies your little ones on the playful path to a happy, fulfilled life. It embodies the unity of the pack and the attentive care that each wolf gives to its pups. Wolves are tolerant animals and accept other lone wolves in their kills.

Discover the members of

of the kidy wolf pack

Gary

Gary

Co-founder

I am the free spirit of the team, I love to spend time with KIDYTEAM after work. Irony and fun are my best friends. I like to laugh, it makes me feel younger.
Nicolas

Nicolas

Co-founder

I always liked to dream as a child and if KIDYWOLF allows me to share my dreams, then my goal is achieved. Not to mention that in the team I am the youngest dad with the most humour.
Maxime

Maxime

Sales representative

When it comes to putting my foot down, I tend to jump in with both feet! But with style and above all with a smile.
Eva

Eva

Sales representative

Making people happy… that’s what makes me happy. Especially children. The laughter of a child, so carefree, is priceless. As a mother of 2, I have learned to cherish that. And I have turned it into my job as well.
Gilles

Gilles

Industrial designer

When I was a child, my father used to take me to work, where he was asked to test electric trains. Today, as an adult, I have many memories of this that I continue to share with my children.
Miguel

Miguel

Sale representative

Freshly arrived in Belgium, I can proudly say that I’m the funniest and nicest Frenchman in KIDYTEAM.I’m lucky enough to work surrounded by toys all day long, so much so that my daughters think I’m one of Santa’s elves…
Adeline

Adeline

Marketing & communication

I love to play, laugh and above all stimulate the creativity of people around me. Working in the toy industry has always been a childhood dream of mine.
Roxane

Roxane

Digital marketing

When I was very young, my father used to tell me custom-made bedtime stories. I would pick a few key words, and he brought everything to life, which was a great pleasure for me. The creativity and spontaneity he conveyed continue to inspire my work with passion to this day.
Sandrine

Sandrine

Project manager

Since I was very young, my good humour and enthusiasm have been my trademarks.True to my style, I juggle creativity and dynamism, injecting positive energy into every KIDYTEAM project... with a smile to boot.