Who's behind it all?


KIDYWOLF is a Belgian brand created by a group of childhood friends.


Family, sharing, tolerance are important values that we want to share with our KIDYLOVERS because they count in our daily life.

Children’s work is PLAY and their tools are TOYS. Our goal is not only to keep children busy and entertained. KIDYWOLF wants to be a helping hand for their physical, mental, social and emotional development.

Welcome to our world.

A 100%
dreamed brand in Belgium

We decided to create a new brand that would offer Design and Fun toys.
KIDYWOLF was born at the beginning of 2019 and will continue to amaze you.

“KIDY” stands for young children who are represented by our KIDYLOVERS.
We wanted to associate the “KIDY” with an animal that will symbolize the meaningful values we want to carry.

For “WOLF” (the wolf), family is essential, as it is for us. They live in a pack and take care of each other.
Wolves are also tolerant and can accept other wolves without a pack into their pack.

We tell you all about it

In the KIDYWOLF newsletter!

Our extreme

Because a project that comes to life is always the result of a joint reflection, the entire team is composed of :

Valentine C
Sales representative

My parents had a toy shop, so just like Obelix and his magic cauldron, I was plunged into this world from birth! Playing games is my favorite pastime, and that’s why I made it my job.

Valentine M
Sales representative

During my childhood, my dream was to make people laugh and bring joy to others. I love to make jokes and that’s why April 1st is my favorite day.


I am the free spirit of the team, I love to spend time with KIDYTEAM after work. Irony and fun are my best friends. I like to laugh, it makes me feel younger.

Industrial designer

When I was a child, my father used to take me to work, where he was asked to test electric trains. Today, as an adult, I have many memories of this that I continue to share with my children.


I always liked to dream as a child and if KIDYWOLF allows me to share my dreams, then my goal is achieved. Not to mention that in the team I am the youngest dad with the most humor.

Community manager

I first met KIDYTEAM at an afterwork organised by @follecomm and fell in love with KIDYCONCEPT.


I’m the oldest of the KIDYWOLF founders, but that doesn’t stop me from being a kid, especially when I’m playing jokes on Nico & Gary.

Graphic & UX designer

The recipe against boredom: know how to keep a curious and ingenuous look in order to reinvent your daily life.
Let’s get out of our little adult habits!

Our values


There are different meanings that define our brand name. “KIDY” means young children who are not yet teenagers. “WOLFS” means wolves!

They live in a pack and take care of each other. As with wolves, family is an essential key driver. Moreover, wolves are tolerant and can accept single wolves in their pack. Family, sharing and tolerance are important values that we want to transmit!

Ils vivent en meute et prennent soin les uns des autres. Comme pour les loups, la famille est un moteur essentiel. De plus, les loups sont tolérants et peuvent accepter dans leur meute, des loups seuls. La famille, le partage, la tolérance sont des valeurs importantes que nous souhaitons véhiculer !

What we think

And furthermore

They talk about us

...in the media

Nous sommes enchantés car...

Vous faites bientôt partie de la famille !

we are delighted because

You will soon be part of the family


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